A real estate branding and advertising company based in Sweden has rebranded from Adfenix to Realforce to match growing service offerings.  

“SphereBuilder” is designed to help real estate professionals figure out if their social media marketing is effective. The first tool will roll out in Denver, Colorado, and Huntsville, Alabama, the

The acquisition by UBS, one of the largest real estate asset managers in the world, is intended to help contain the crisis of confidence spreading across international financial markets.  

The brokerage Foster co-founded with Hank Long became known as a giant independent firm across the Mid-Atlantic region, and a pioneer of the “one-stop-shop” brokerage model.  

Lane’s appointment comes after M. Ryan Gorman’s abrupt ouster as CEO in December. The brand also announced that Liz Gehringer would take on an expanded role as president and CEO

The $2.7 billion deal does not include about $4 billion in crypto-related deposits held by the former Signature Bank’s digital-assets banking business, according to the Federal Deposit Insurance Corp.  

Bubble, the technology-blended insurance brokerage, provides clients of JPAR with a web-based series of solutions for home, auto and life insurance.  

Terry Schmidt was Mary Ann McGarry’s first hire at Guild in 1985, and the two led a 2007 management buyout of the company from founder Martin Gleich.  

Are you a real estate know-it-all? Just a big trivia buff? Take Inman’s real estate marketing quiz. Test your knowledge to see if you’re on the right track or if

Marketing that repulses the intended audience is much worse than marketing with no redeeming qualities, writes Laura Viñalet. Your marketing should be strategic, purposeful and professional. Here are seven major