News

QUIZ: Who’s your perfect client?

Zeroing in on your ideal client, and determining how to help them, will allow you to develop better marketing strategies and make you more effective once you’ve connected.  

The tug-of-war between millennials and boomers heats up this spring

Five real estate experts explain how rising mortgage rates, inflation and economic uncertainty could impact baby boomers and millennials this spring and how both groups can succeed in the short

Adfenix rebrands as Realforce to meet agent marketing needs

A real estate branding and advertising company based in Sweden has rebranded from Adfenix to Realforce to match growing service offerings.  

Collabra launches ‘Credit Karma for real estate’ social media tool

“SphereBuilder” is designed to help real estate professionals figure out if their social media marketing is effective. The first tool will roll out in Denver, Colorado, and Huntsville, Alabama, the

Credit Suisse acquired by rival UBS in biggest bank merger since 2008

The acquisition by UBS, one of the largest real estate asset managers in the world, is intended to help contain the crisis of confidence spreading across international financial markets.  

Long & Foster co-founder P. Wesley ‘Wes’ Foster Jr., dies at 89

The brokerage Foster co-founded with Hank Long became known as a giant independent firm across the Mid-Atlantic region, and a pioneer of the “one-stop-shop” brokerage model.  

Kamini Lane named president and CEO of Coldwell Banker Realty

Lane’s appointment comes after M. Ryan Gorman’s abrupt ouster as CEO in December. The brand also announced that Liz Gehringer would take on an expanded role as president and CEO

Flagstar Bank takes over Signature Bank’s retail branches

The $2.7 billion deal does not include about $4 billion in crypto-related deposits held by the former Signature Bank’s digital-assets banking business, according to the Federal Deposit Insurance Corp.  

JPAR agents to benefit from insurance integration with Bubble

Bubble, the technology-blended insurance brokerage, provides clients of JPAR with a web-based series of solutions for home, auto and life insurance.  

Guild’s McGarry will hand CEO reins to Terry Schmidt, her 1st hire

Terry Schmidt was Mary Ann McGarry’s first hire at Guild in 1985, and the two led a 2007 management buyout of the company from founder Martin Gleich.